For Plumbing businesses
Be easier to find. Respond faster to website inquiries.
Supernila is an AI assistant built for residential plumbers. Nila helps you get found for local searches, answers questions on your website and captures the inquiry, and follows up on the leads she captures by text and email, so the work that starts online doesn't sit unanswered while you're under a sink.
No credit card required. We set Nila up around your business, services, and service area. Prefer to talk? Book a call.
78%
of leads go to whoever answers first
Average first-response time runs past 42 hours, and replying within five minutes makes qualifying a lead far more likely. Owners running crews can't watch an inbox all day.
Harvard Business Review, 2011 (2.24M leads studied)
$1.5–4K
wasted per month on marketing that fails
Plumbing owners spend on agencies, ads, and tools but can't measure what works. Most quit after 90 days. Many never restart.
OnPurpose Media, WebFX 2025
The problem
Where plumbing leads go to die.
You're invisible for the searches you should win.
Homeowners search by problem and by town. Without pages for the services you offer in the areas you cover, you don't appear, and the plumber who does gets the inquiry.
Website inquiries sit while you're on a job.
Someone fills out your form at 2pm and hears nothing until evening. They've contacted two other plumbers by then, and the one who replied first is already scheduling.
Reviews decide who gets called.
Homeowners pick the plumber with the strongest, freshest reviews near them. If nobody is asking after every job, your profile slowly falls behind.
What changes
What Supernila gives a plumbing business owner.
Get found for local plumbing searches.
Supernila builds up to 25 hyper-local service pages covering the work you do and the towns you serve, with structured data, then reviews them monthly and updates them as search data changes.
Website inquiries get answered and captured.
Nila answers the questions people ask on your site (what you service, which areas you cover, how you work) and captures the inquiry with the details attached so you're not calling back blind.
Captured leads get followed up, automatically.
Up to six touches by text and email, without you chasing anyone. Nila also drafts replies to your Google reviews for your OK and publishes posts to your Google profile and social pages.
Works with your tools
Plugs into the stack you already run.
Works alongside the tools you already use. Your site stays yours. Scheduling and booking tools connect through Zapier, so nothing has to be ripped out or replaced.
Right for you if
Residential plumbing companies with roughly 6 to 25 people running service and repair work in a defined metro, losing website inquiries because there's nobody at a desk to answer them.
Probably not for you if
Solo plumbers doing a couple of jobs a week, or large commercial and new-construction plumbing contractors. Supernila also does not answer your phone. It works on website and digital inquiries only.
Built for every plumbing specialty
FAQ
Does Supernila answer my phone or send out my crew?
No. Supernila works on website and digital inquiries, the chat on your site, your contact forms, and the follow-up after. Calls and crew scheduling stay with you and your team.
How does Supernila help me rank for local plumbing searches?
It builds up to 25 hyper-local pages for the services you offer in the towns you serve, keeps your Google Business Profile active with posts, drafts replies to your reviews for your OK, and reviews those pages monthly as search data changes.
What happens when someone fills out my form?
Nila captures the inquiry with the details, notifies you, and starts following up (up to six touches by text and email) so it doesn't go quiet while you're on a job.
Will Nila sound like a robot to my customers?
No. Nila works from your business information (your services, your area, your prices) and writes in your voice. You choose whether her posts publish automatically or wait for your OK; most owners start with approvals and loosen up once the tone feels right.
How much does Supernila cost?
$149/month with a 30-day free trial, no credit card required, cancel anytime. White-glove launch setup is included.
Ready to stop doing marketing manually?
Tell us about your business and we'll get your AI marketing set up.
Start 30 Days FreeNo credit card required. We set Nila up around your business, services, and service area.